Engine4Marketing
key features of Engine4Marketing:
Web-based central client database with detailed individual -, companies -, travel agency -, group and source data
Interface to the Front-Office-System (PMS) Fidelio V7 (more Interfaces are possible)
The Web-based technology makes direct access possible from each computer at any time depending upon safety settings
Data of marketing actions, like profit plays, news type character, public opinion pools etc. are stored centrally in the customer profiles
- The corporate profiles are saved in hierarchies under parent company structure
Double or more profiles can be matched and merged manually as well as automatically
User rights: Each user can get rights assigned to the smallest detail
Flexibility in the creation of Mailings - definition possible as to the most different customer profiles, interests etc.
... read here for further Information.